2. Meta Tags
a. Keywords
b. Title
c. Description
d. Language
e. Author
a. Keywords
b. Title
c. Description
d. Language
e. Author
3. Image Alt
4. Title in Anchor
5. 404 Error page
6. Robots.txt
7. XML Site Map
8. 301 Redirection - Not use 301 redirection scripts and not use any 301 redirection without information to SEO person.
9. Don’t Use Email and phone no in text form, only use in Image or use query form
10. Image, video name – use name according to website content
11. Inner Linking
• No Brocken Links Use – (# or 404 page)
• Use full website URL
Example –
.com/Home.html (Wrong)
.com (Right)
• Avoid scripting, ajax and dynamic URL
Example –
www.Example.com.au/#pgServices (Wrong)
www.Example.com.au=?123 (Wrong)
www.Example.com.au/home-for-sale (Right)
www.Example.com.au/Home-for-sale.html (Right)
• Keywords based Links use in Footer
Example –
About | Home | Prices | Contact | Services (Wrong)
Yoga Brisbane | Bikram Yoga Prices | Yoga Classes (Right)
• Use all links in Home page at least one time
• Not use Canonical URL in website
Example
www.Example.com.au/index.html (Wrong)
www.Example.com.au/default.aspx (Wrong)
Example.com (Wrong)
WWW.Example.Com (Right)
• Use full website URL
Example –
.com/Home.html (Wrong)
.com (Right)
• Avoid scripting, ajax and dynamic URL
Example –
www.Example.com.au/#pgServices (Wrong)
www.Example.com.au=?123 (Wrong)
www.Example.com.au/home-for-sale (Right)
www.Example.com.au/Home-for-sale.html (Right)
• Keywords based Links use in Footer
Example –
About | Home | Prices | Contact | Services (Wrong)
Yoga Brisbane | Bikram Yoga Prices | Yoga Classes (Right)
• Use all links in Home page at least one time
• Not use Canonical URL in website
Example
www.Example.com.au/index.html (Wrong)
www.Example.com.au/default.aspx (Wrong)
Example.com (Wrong)
WWW.Example.Com (Right)
• Use Hierarchy for Menu link
Example –
Services>Sale>HomeSale (should be show in URL)
Example
www.Example.com.au/index.html (Wrong)
www.Example.com.au/default.aspx (Wrong)
Example.com (Wrong)
WWW.Example.Com (Right)
Hummingbird Google Update
Google update our Algorithms in any time and
it is also known by Panda, Penguin and Hummingbird.
Panda – Update
for website content
Penguin – Update
for website bad link building
Hummingbird – Update
for irrelevant keywords
Now no one take Guarantee which keywords are ranked. Use more than 10 web page and blog in website and target maximum keywords for hummingbird.
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